Mailigen is a lesser known, yet an efficient email marketing automation software. It is also one of the best alternatives to MailChimp. The software is compatible with almost all operating systems including Mac, Linux, Windows, and Android.
Mailigen helps you to design beautiful emails, automate them and experiment with them. It comes with detailed stats which helps you to identify loopholes and to optimize your further campaigns. You can integrate your emails with RSS feeds and social media accounts.
Real-time performance stat helps you to learn about your emails which you can integrate with Google Analytics to get ROI and click through rates.